Guest Testimonials
This dealership was great to work with for the recall and tire rotation I had done the other day. They ordered the recall part in advance so there wasn’t any reason to come back another time. They also took care of the routine tire rotation while I was there. Everyone was courteous, positive and friendly.
We purchased a new Toyota Tundra and had our Rav 4 Hybrid serviced all in the same day. The service department was helpful and gave us next steps to find the issue with our back up camera on our Rav 4. Reese was our sale agent that assisted us with our Toyota Tundra SR5 premium purchase and answered all our questions.
Both Reese and Tom went the extra steps to find us the truck that met all our wants and needs. I would also like to give a shout out to Debbie for helping us over a couple previous visits when we ... Read More 
DealerRater - Aug 15, 2026
Great car buying experience. The Sales Consultant, Reese, was friendly courteous, professional and knowledgeable. He provided an unrushed and pleasant test drive answering all my questions with detail. Needless to say, I bought the Tacoma.
We purchased out truck from Rhinelander Toyota in 2019 on a referral from a friend. This dealership provides the most professional, courteous and affordable maintenance on our truck. We refer this dealership to everyone looking for a vehicle. We give them an a 10 plus.
The man at the service counter was very nice. My car was serviced the same day to correct an issue caused by Miracle Toyota in Lake Wales FL. My issue however is that my new rear brakes STILL have an embarrassing squeak. At church, at Walmart, at the fair, people stare at my car. NOT in a good way. This is not normal, or good. I do not know what to do.
Rhinelander Toyota service department is top notch.I'm in and out of there quick and everything is fixed right the first time. all of the service employees are very courteous and professional.
Service department has been great to deal with! Always there to help and get your vehicle back on the road! Josh is great to work with.
Thi was the best experience of buying a car I ever had! A true stress free experience. Megan, Jack and Derek were awesome! I would recommend them without reservation.
Unfortunately we needed service while on vacation. Everyone we spoke to was super friendly and got usback on the road quickly. Thank you, Bryan and Terry!!
Got me in quickly and got me out quickly. Excellent service at a very reasonable price.
They scheduled me in quickly, got started right on time, finished earlier than expected, and charged a very fair price. I'll be going back for my next service.
By far the most pleasant and honest experience I’ve ever had at a car dealership. All staff members were exceptional. Thank you Braedon and Jack very professional and highly recommend over any dealership in the Northwoods area.
Always great service, friendly and efficient. Very thorough explanation of what needs to be done and giving updates on repair status.
Service and sales staff are incredible. Very friendly and personable. They listen to what you have to say and go above and beyond to help you. I will always go back to rhinelander Toyota!
Excellent and friendly service, answered all my questions, worked with me on getting a good deal
Excellent customer service, from Debra in sales to all the people in the service department.
Good service in a timely fashion.. Professional and helpful as always ! They have a nice facility
Always excellent service. Associates are knowledgeable and I am in and out with no issues. They always explain the service and don’t over charge.
Went in for two recalls got my appointment set up fast and got recalls done before the amount of time they said it would take .Service desk is always good
I’m so happy I was able to work with Debbie and Tom. They really made buying a car a desirable experience.
Worked with Debbie in sales on a new Tundra and it went very smoothly. I highly recommend you work with her on your next purchase.
GLENN in service went out of his way to even service our car and hour before our appointment. Wonderful service.
Service department was courteous and Dan the shuttle man picked me up and dropped me off for breakfast and picked me up to get my vehicle when it was ready!
I went in for my routine oil change and checkup. The appointment went smoothly and I was in and out in less than an hour.
Efficient, explanatory, timely, flexible, thorough, fair priced - there are very good reasons I bought my Toyota from this dealer and have it serviced there. I have owned Toyota's for over 40 years - this is the best dealer that I have ever witnessed and used from parts to service to purchase
I have been doing business with them for many years. Great service and helpful staff.
Love this dealership. They are so helpful if you have any issues. They take the time to walk you through any questions that you have about your vehicle. It's always extremely clean and neat and Everyone is always willing to help. They are fast and efficient.
Our truck engine blew over the 4th. We saw a 2020 Chevy Sonic online and stopped in to test drive. I fell instantly in love with this car. I am very happy with my new little car. Thank you.
Glenn Schultz did an excellent job informing me of scheduled recommended service and discounts available. Kudos to Glenn for the military discount.
Lance Shadrick is great. Friendly, efficient, and knowledgeable! The whole team made my truck purchase a breeze. Thank you team Rhinelander!!
good service,good deal,very happy with purchase. very good experience. would recommend this dealership
Got me in to the shop 1/2 hour after I called! Kept me updated as work progressed. Appreciated and utilized the discount coupon that was mailed to me earlier this summer.
Super helpful people. Got us into the vehicle we were hoping to be and got us in and out quickly. Excellent service. Braidon and tom were great.
Great experience with the car we bought, no rush, Debbie was so kind, she take the time to show us everything in the car
They do a good job. Maybe not over the top great but always do the job
I brought my new Tundra in for the 10,000 check up and was very impressed at how fast it went. Great experience!
"I had an absolutely fantastic car-buying experience at RhinelanderAuto Group! From the moment I walked in, Lance Shadrick was incredibly welcoming, patient, and knowledgeable. There was absolutely no high-pressure sales tactic; they simply listened to what I needed and helped me find the perfect vehicle within my budget. Highly recommend this team to anyone in the market for a new or used car! I'll definitely be coming back for future purchases."
I’ve bought our last 2 new cars (Highlanders) from Rheinlander and can’t say enough about the experience. We live in FL and summer in Minocqua. The service in FL doesn’t come close to being as good as the people here.
I had a great experience buying a Tacoma! Debbie was kind and very helpful! Highly recommend!!
Very impressed with everyone that helped us! Excited about our purchase of a Toyota Tundra! Highly recommend this dealership!
Highly recommend Jeremy, he was an attentive salesman & helpful. Everyone at dealer was friendly and made the process of purchasing a vehicle smooth & stress free.
They are very helpful i bought my truck at different dealerships while I was having work done salesman Reese took the time to explain different things on my truck this kindness will bring me back
Very nice and knowledgeable staff. I like the waiting area. The video helps a lot too.
Salesman was professional and right to the point. No messing around. Just the way I like it. Thanks,love the truck.
We have certainly enjoyed the dealership itself and they’re very friendly. Unfortunately, the follow-through when you schedule appointments to get work done that need parts were not followed through in our situation.
We were greeted by Lance, he welcomed us by name and took care of our paperwork efficiently. We had questions about the operation of dashboard controls which he promptly took us out to our car and gave us a tutorial on the operation! We were impressed! Thank You Lance
Always help me and answer all my questions awesome sales person and service 2 car I have perches there
Great service and excellent people in the service department. Our car was ready promptly and professionally. Highest recommendation.
Did an awesome job on my car, 51 year old car drives like new! Will recommend.
Very good service leading up to and the day of the sale. I was even picked up by the salesperson, which was needed.
Service appt easy to make. Work was done promptly, service manager reviewed work, made sure I knew what had been done & what might need attention in the future. Good experience.
Very professional. No pressure on the sale. Explained my options. Respectful of my time. Excellent financial advice.
Very nice lady answered when I called to make my appt. Grayson checked us in when we got there and gave us a time estimate that was needed. He was spot on with his estimate and our issue was handled quickly. Very good experience
The service is always great and efficient. Glenn is my favorite advisor since he explains what parts or service I need and is always friendly and nice.
The service and customer experience were awesome. Service was fast and great. Very helpful customer service.
The service department is awesome! Glen and group are friendly, efficient and professional. We trust them with all our auto maintenance. Great assets to your company. Thank you,
Great service friendly staff. The work was completed quickly at a fair price. I’m coming back.
I'm reviewing the service area of this dealership. I was given an estimate of $199 and the bill was $50 more, even after applying 15% off! Was told that was because of an expensive transmission fluid. When the estimate was given they knew the type of car I was bringing in... I guess that's why they call em stealerships instead of dealerships...
Impressed with this dealership’s sales staff, service department and their follow up communication. The trade-in and vehicle purchase was low pressure, fair and transparent. A windshield defect discovered post-delivery was promptly addressed and resolved to my satisfaction. Overall, a genuinely positive experience. I would recommend this dealership to family and friends.
Was a pleasure working with Jeremy. We took delivery of our new RAV4. Even with the high demand Jeremy found the exact color and spec we wanted with the best price.
Glen is my go-to guy. He is ALWAYS helpful and takes the time to explain everything to me!
Routine service was prompt and fast. The service advisor and technician did not try to sell unnecessary service jobs.
My salesman Reese helped me get into a proper truck that fits my lifestyle and future. I was hesitant to make such a big purchase but after thorough research it felt hard to go wrong with Toyota. I'm very happy with my purchase as well as the quality of service received at this dealership.
Always great at finding the problem,correcting it ,and not to bad of billing.and friendly explanation.
In and out quickly! I have a black car hand oil smug on door. No biggy
Diagnosed my AC issue within 2 hours and price was surprisingly reasonable. However it would have been great to get an update on what was happening.
Dealership went out of it's way to get me a vehicle I wanted. Derrick was very knowledgeable about the car
Very knowledgeable sales team. Went over the truck with me and set up all the settings. Would definitely recommend this dealership
Rhinelander Toyota by a slim margin out points my prior two dealers in TN and IL. In a close race
I needed a new battery & something was wrong with one of my tires & it was almost closing time. But the guys helped me with everything.
I always get top notch service when I send my vehicle in for any reason.
The representatives were very straightforward and kind about my service and the involved costs with my Tacoma.
Great service. Good attention to detail. Provided shuttle service that was important to me. Friendly group, Thank you for taking care of my car.
The salespeople were helpful when I traded in my vehicle and purchased a new car. They were able to answer my questions and were knowledgeable about the vehicles.
This dealership needs to disclose the 3% charge for credit card transactions on appointment confirmations.
Great service, friendly people and on time. Waiting area is clean and I received updates in status.
I have always had a wonderful experience with Rhinelander Toyota. They go above and beyond to make my experience terrific. Thank you staff for the hard work and dedication you show every time I have been there. You are great!!!😊
I was scheduled for an oil change and tire rotation. I was out of the dealership within 30 minutes. Very quick service.
Our sales person Kristin was very knowledgeable and friendly and provided us with excellent service.
Professional and courteous service that was very timely. Was advised that my next service was due near end of summer
I was able to make an appointment convenient for me. The dealership had my vehicle ready to ho on time. No fuss no muss.
Rhinelander Toyota is always very professional in their dealings with servicing my vehicle. They are always personable and helpful.
The service was great as always and personnel very professional...been with this dealership for over 15 years...would highly recommend this dealership
All the people I dealt with were very professional. Service was timely and they completed the work they quoted
Excellent personnel and not pushy. Salesman informative and up to date on all the tech for vehicle
Lance and Glenn were complete xxxxxxxx throughout the entire process. They did manage to get the tire repaired though.
Very professional and thorough. I was in and out of there in the time they said it would take to do the job.
The staff was very professional and knew what they were talking about. There were extra options presented but no high pressure to buy. Overall, a great experience!
Very helpful in helping me select my next vehicle. And getting everything taken care of in one day.
Kept me informed of status of complex repair. Helpful, trustworthy, and friendly. Will use them again.
The entire Rhinelander GM group were great to work with while purchasing my new AT4
Great communication from the team! They started my car ahead of schedule and finished quickly. Great feedback on potential future possible fixes👍
Deb is so awesome worked with us for 5 months to get my wife exactly what she wanted. Great dealer and reps. Second car purchase from them and more to come. Thanks again..
Staff very friendly and knowledgeable. Enjoyed my time there and love my new 4runner! Thanks Deb, Megan and all the rest of you!
They got our van in quick to fix a seatbelt issue. A separate kids area off the main waiting area, as well as popcorn, soda, and slushys! My kids are so excited anytime we have an appointment at Toyota and we've been happy with their service.
Super informative and quick to complete work. I will definitely use them when possible to.
Excellent service and answered all our questions. Friendly and knowledgeable. We got the car we wanted.
Great and efficient service. Thanks Lance! Phone texts/calls are a great way to keep abreast of service progress.
Techs were pleasant and polite, and respected my personal property. They did a great detail job in a reasonable amount of time. Detail Pros is highly recommended.
Everyone was very friendly and accommodating. Debbie was above and beyond. Wonderful place. Job well done.